Congratulations and welcome!

In 2013, Greenbook created the Insight Innovation Exchange (IIEX), a unique event series built on the principle that it takes collaboration, innovation, and honest conversation to move our industry forward.

IIEX is more than a conference — it’s a mindset. Our events are forums in which the most important insights innovations will be revealed, demonstrated, debated, and championed.

AND YOU ARE A PART OF THAT FORWARD PROGRESS!

(Click below to read more about all we’ve done in the last ten years of IIEX.)

Events | GreenBook

As an IIEX Speaker, you are **co-creating

THE FUTURE OF INSIGHTS with attendees.**

Here are some guidelines* to help you succeed:

<aside> 👏 Do these things 1. Inspire 2. Engage 3. Elevate

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<aside> 🚫 Do NOT do these things 1. Sell 2. Promote 3. Pitch

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*Sponsors of Demo Sessions and/or finalists in our Insight Innovation Competition have different/unique guidelines. Reach out anytime for more info on how best to prepare for those unique opportunities.

Here is a more detailed look at our expectations:

• INSPIRE the audience and showcase your thought leadership.
  • Attendees are there to learn.
    • Give an informative and educational talk that delivers valuable content with actionable recommendations.
    • Don't overtly sell or promote your brand and avoid the temptation to describe your proprietary tools or products.
• ENGAGE the audience and let them add value to the conversation.
  • Attendees are co-creating the future with you.
    • Get them vested early on. Ask for a show of hands. Questions get them nodding.
    • Always face them. Stand at the front of the stage, not behind the podium.
    • They can see and read about you via the app. Use your time to talk about the topic, not to talk about yourself, your company, or your product(s).
    • Don’t read your slides. Avoid reading notes. Rely on your memory. It’s totally fine if you forget to say something. No one will know.
• ELEVATE all aspects of the insights and analytics industry in its entirety.
  • Each attendee plays an important role in our community.
    • Please don’t “bash” another company or industry niche.
    • You’re right, that should go without saying; please understand, based on past experience, we have to say it.

Remember, we are here for you!

It’s okay to be nervous; on some level, every speaker is. Please feel free to reach out to us as you prepare to take the stage — *your success is our success; we are vested in YOU!

Also … please* review the IIEX Presentation Deck Guidelines by clicking here

<aside> 👉 Karen Lynch, Head of Content [email protected]

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Go the extra mile by checking out these resources!

How to Give a Killer Presentation

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